{"id":589300,"date":"2026-06-09T11:31:09","date_gmt":"2026-06-09T09:31:09","guid":{"rendered":"https:\/\/vdlv.fr\/groupe-vdlv\/?p=589300"},"modified":"2026-06-09T11:36:19","modified_gmt":"2026-06-09T09:36:19","slug":"interview-charly-pairaud-dixit-groupe-publimag","status":"publish","type":"post","link":"https:\/\/vdlv.fr\/groupe-vdlv\/actualites\/sujet-dactualite\/interview-charly-pairaud-dixit-groupe-publimag\/","title":{"rendered":"Interview exclusive : Charly Pairaud r\u00e9pond sans filtre aux questions de Dixit (Groupe Publimag)"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"589300\" class=\"elementor elementor-589300\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50922643 e-flex e-con-boxed e-con e-parent\" data-id=\"50922643\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79fa434e elementor-widget elementor-widget-text-editor\" data-id=\"79fa434e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><em>Chez VDLV, nous avons toujours plac\u00e9 la transparence, la science et l&rsquo;humain au c\u0153ur de notre d\u00e9marche. C\u2019est pr\u00e9cis\u00e9ment ce triptyque qui guide la prise de parole de Charly Pairaud dans cette nouvelle interview grand format men\u00e9e par Dixit. En un peu moins d\u2019une heure, notre Directeur G\u00e9n\u00e9ral passe au crible les sujets br\u00fblants qui animent le d\u00e9bat public ces derniers mois.<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6fa549 elementor-widget elementor-widget-video\" data-id=\"e6fa549\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/AYOpnzZyXkk&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80cf7dd elementor-widget elementor-widget-text-editor\" data-id=\"80cf7dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2><strong>De la terre \u00e0 la \u00ab vapologie \u00bb : un parcours guid\u00e9 par le bon sens<\/strong><\/h2>\n<p>L\u2019entretien avec Olivier Casado s\u2019ouvre sur une note plus personnelle. Charly Pairaud y \u00e9voque son enfance ancr\u00e9e dans le monde agricole et son exp\u00e9rience pass\u00e9e dans le th\u00e9\u00e2tre associatif. Deux univers \u00e0 premi\u00e8re vue \u00e9loign\u00e9s de l&rsquo;industrie de la vape, mais qui ont forg\u00e9 sa vision : le respect de la nature (qui a notamment inspir\u00e9 la cr\u00e9ation de notre nicotine vapologique fran\u00e7aise) et le sens de la transmission.<\/p>\n<p>C&rsquo;est ce parcours singulier qui l&rsquo;a men\u00e9 \u00e0 th\u00e9oriser, aux c\u00f4t\u00e9s de Vincent Cuisset, le concept de <strong>vapologie<\/strong> : une approche de la vape rigoureuse, \u00e9thique et r\u00e9solument ax\u00e9e sur la r\u00e9duction des risques pour la sant\u00e9 publique.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e2740b elementor-widget elementor-widget-button\" data-id=\"9e2740b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/vdlv.fr\/groupe-vdlv\/charlypairaud\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En savoir + sur Charly Pairaud<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b33822e elementor-widget elementor-widget-button\" data-id=\"b33822e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.linkedin.com\/in\/charly-pairaud-488b16a4\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Suivre Charly Pairaud sur LinkedIn<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e8a9c9 elementor-widget elementor-widget-text-editor\" data-id=\"5e8a9c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Transparence totale : qu&rsquo;y a-t-il vraiment dans nos e-liquides ?<\/strong><\/h2><p>Alors que la d\u00e9sinformation et les id\u00e9es re\u00e7ues persistent, Charly Pairaud rappelle avec clart\u00e9 les fondamentaux scientifiques. Qu&rsquo;est-ce qu&rsquo;un e-liquide de haute qualit\u00e9 ? Comment VDLV se distingue-t-elle par ses analyses de tra\u00e7abilit\u00e9 approfondies et ses certifications comme l\u2019AFNOR, l\u2019OFG\u2026 ?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f76caf elementor-widget elementor-widget-button\" data-id=\"3f76caf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/e-boutiquevdlv.fr\/guide\/vape\/la-vape-ethique-by-vdlv-quy-a-t-il-vraiment-derriere-votre-flacon-.html\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">La vape \u00e9thique by VDLV : qu\u2019y a-t-il vraiment derri\u00e8re votre flacon ?<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27f67c5 elementor-widget elementor-widget-text-editor\" data-id=\"27f67c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Les sujets chauds : id\u00e9es re\u00e7ues de la vape, interdictions et \u00ab antivapes \u00bb<\/strong><\/h2><p>L&rsquo;entretien aborde \u00e9galement les probl\u00e9matiques soci\u00e9tales les plus urgentes. Charly Pairaud revient notamment sur les id\u00e9es re\u00e7ues fr\u00e9quemment entendues sur la vape \u00a0pouvant brouiller le message initial de la vape : aider les fumeurs adultes \u00e0 sortir du tabac.<\/p><p>Il revient aussi sur l&rsquo;ouvrage co-\u00e9crit avec Vincent Cuisset, <a href=\"https:\/\/e-boutiquevdlv.fr\/materiel\/903-la-face-cachee-des-antivapes.html\"><em>La face cach\u00e9e des antivapes<\/em><\/a>, pour d\u00e9crypter les strat\u00e9gies de d\u00e9sinformation qui freinent encore la reconnaissance de la cigarette \u00e9lectronique comme un alli\u00e9 de sant\u00e9 publique majeur.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf83098 elementor-widget elementor-widget-text-editor\" data-id=\"cf83098\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Quel avenir pour la vape dans 10 ans ?<\/strong><\/h2>\n<p>Alors que les r\u00e9glementations \u00e9voluent et que les d\u00e9bats sur la fiscalit\u00e9 ou l&rsquo;accessibilit\u00e9 des produits s&rsquo;intensifient, Charly Pairaud livre une vision d&rsquo;avenir optimiste mais combative. Il plaide pour un secteur encadr\u00e9 intelligemment, mieux compris et soutenu par la science.<\/p>\n<p>\u00a0<\/p>\n<p>\u25b6\ufe0f <a href=\"https:\/\/youtu.be\/AYOpnzZyXkk\" target=\"_blank\" rel=\"noopener\"><strong>REGARDER L&rsquo;INTERVIEW SUR NOTRE CHA\u00ceNE<\/strong><\/a><\/p>\n<p><em>Journalistes, vous souhaitez r\u00e9agir ou \u00e9changer avec Charly sur les sujets abord\u00e9s dans cette interview ? Contactez notre service presse\u00a0:<\/em> <a href=\"https:\/\/vdlv.fr\/groupe-vdlv\/espace-presse-vdlv\/\"><em>https:\/\/vdlv.fr\/groupe-vdlv\/espace-presse-vdlv\/<\/em><\/a><\/p>\n<p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Face aux d\u00e9fis majeurs qui secouent le monde du vapotage, Charly Pairaud, Directeur G\u00e9n\u00e9ral de VDLV, a accord\u00e9 un entretien exclusif au m\u00e9dia Dixit. L\u2019occasion de revenir sur son parcours, de r\u00e9affirmer les engagements scientifiques de notre entreprise, mais aussi de livrer son analyse sans concession sur l\u2019avenir du secteur.<br \/>\nRetour sur une initiative \u00e9coresponsable qui prouve que chaque geste compte !<\/p>\n","protected":false},"author":3,"featured_media":590448,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_theme","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[31,30],"tags":[],"class_list":["post-589300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-revue-de-presse","category-sujet-dactualite"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Interview exclusive : Charly Pairaud r\u00e9pond sans filtre aux questions de Dixit (Groupe Publimag) - VDLV<\/title>\n<meta name=\"description\" content=\"Face aux d\u00e9fis majeurs qui secouent le monde du vapotage, Charly Pairaud, DGde VDLV, a accord\u00e9 un entretien exclusif au m\u00e9dia Dixit.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vdlv.fr\/groupe-vdlv\/actualites\/sujet-dactualite\/interview-charly-pairaud-dixit-groupe-publimag\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Interview exclusive : Charly Pairaud r\u00e9pond sans filtre aux questions de Dixit (Groupe Publimag) - 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